Built for African business owners

Your business is good. Your digital systems have gaps.

You're losing revenue right now โ€” not because your product is bad, but because you have no website that actually converts, no system to follow up on leads, and no way to bring customers back. Without all those parts working together, money slips through every day. Fundi closes every gap.

AK
KM
EO
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92% of Ghanaian businesses are SMEs. Most have the same gaps.

๐Ÿ“ˆ
Lead flow activeWhatsApp โ†’ CRM connected
Your growth gaps โ€” right now Diagnostic
Discoverable on Google & MapsMissing
Lead capture & follow-up systemMissing
Consistent social contentInconsistent
Customer retention systemMissing
Branded website โ€” convertingActive โœ“
2wk
Live in
0%
Commission
Full
System
โœ“
Systems installedAccra Grill, Osu
2M+
SMEs in Ghana
Ministry of Trade & Industry
92%
of businesses are SMEs
Ghana Statistical Service, 2023
~70%
of GDP from SMEs
Ghana Statistical Service, 2023
12%
currently use online sales
Digital Readiness Assessment, Ghana
Where businesses lose ground

Four gaps that show up across
every sector, every time.

Not a product problem. Not an effort problem. A systems problem โ€” and systems can be built.

01

No discoverable online presence

Most SMEs are found only through personal referrals. When a potential customer searches on Google or Maps โ€” your competitor, who shows up, gets the sale. Every day you're not visible is revenue going elsewhere.

02

Leads enquire once and disappear

A customer asks about your service on WhatsApp or Instagram. Nobody follows up in time. No CRM, no automated sequence, no second touch. This happens every day โ€” and every missed follow-up is a sale that didn't close.

03

No mechanism for repeat business

Customers buy once and move on. No loyalty programme, no re-engagement campaign, no way to bring them back. You keep spending to acquire new customers while existing ones quietly drift to someone else.

04

No consistent top-of-funnel content

Without regular content there is no organic reach, no trust, and no brand presence. Most businesses post sporadically โ€” or not at all โ€” making it impossible to build an audience that eventually converts into paying customers.

The problem

Most Ghanaian businesses are invisible, unequipped, and leaking money.

โœ“ Fundi installs the fix

Whether you run a restaurant, a gym, a rental property, or a B2B operation โ€” the problems are the same. No website. No way for new customers to find you. No system to bring them back. Everything running on personal WhatsApp and manual follow-up.

On top of that, you own nothing โ€” no customer list, no data, no repeat marketing. Every sale disappears. The business depends entirely on the owner being present, every day.

Fundi installs the infrastructure that makes your business independent. Your website. Your ordering. Your customers. Your data. One system, one team, one monthly fee.

What most businesses are missing Gap scan
Online presence (website, Google)Missing
Lead capture & follow-up systemMissing
Customer database & repeat marketingMissing
Automated follow-up & loyalty systemMissing
WhatsApp AI & lead handlingMissing
Fundi installs all of this In 48h

One platform ยท One team ยท One monthly fee ยท No technical knowledge needed

How it works

From gaps to growth
in three steps.

We audit what's leaking, build the system that plugs it, then run everything so you can focus on your business.

STEP 01

Free systems audit

We look at your business across all four gap areas โ€” discoverability, lead capture, retention, and content. You leave knowing exactly what's costing you revenue and what needs to be fixed first.

No charge ยท No commitment
STEP 02

We build your system

We design and build your branded website, connect your WhatsApp lead flow to a CRM, and set up the first wave of content. Everything is live and working within two weeks of kickoff.

Done for you ยท Live in 2 weeks
STEP 03

We run it. You grow.

We manage all systems on an ongoing basis โ€” content, lead nurture, CRM, and reporting. Every month you get a clear report on what moved. You run your business. We run your growth engine.

Monthly ยท No lock-in
What we deliver

Beyond the standard agency.
Built to drive revenue.

Most agencies stop at content. We install the full infrastructure โ€” the website, the lead flow, the follow-up, the reporting โ€” that makes your business more money.

A website that actually earns its keep

Most businesses that have a website have a digital brochure โ€” something that looks fine and does nothing. Fundi builds sites engineered to convert visitors into enquiries, calls, and customers. Fast, mobile-first, and set up on Google from day one.

Foundation

WhatsApp lead capture & CRM

Every enquiry enters a structured follow-up flow. No more leads disappearing into WhatsApp threads. We configure the CRM so your team always knows which lead needs what, and when.

Lead system

Email & SMS re-engagement

Automated campaigns that bring your existing customers back โ€” without you lifting a finger. Monthly emails, SMS sequences, and targeted follow-ups built on your own customer list.

Retention

Social media management

Consistent, on-brand content across Instagram and Facebook โ€” three times a week, handled by our team. You review, we post. Your brand stays active without the daily effort from you.

Top of funnel

Google review engine

An automated system that requests reviews from happy customers at exactly the right moment. Your reputation builds consistently โ€” without you having to remember to ask anyone.

Reputation

Monthly growth reporting

A clear monthly report โ€” leads captured, customers re-engaged, content reach. No jargon, no fluff. Just the numbers that matter to your business and what we're doing about them.

Accountability
Who we serve

If you run a business in Ghana,
Fundi was built for you.

Every business below shares the same root problem: strong product, weak systems. The sector shapes the solution โ€” the gap is always the same.

๐Ÿฝ๏ธ Restaurants & Food

No direct ordering flow, no loyalty system, no process to drive repeat visits. Customers who love your food have no easy way to come back โ€” or send others.

๐Ÿ’ช Gyms & Wellness

Enquiries go cold. Members churn quietly with no re-engagement. No system to follow up, nurture leads, or bring lapsed members back through the door.

โš–๏ธ Law Firms & Clinics

Referral-only and invisible online. Potential clients search, can't find you, and call someone else. No Google presence, no follow-up system, no reputation trail.

โœ‚๏ธ Salons & Beauty

Walk-in dependent with no booking system, no re-engagement campaign, and no automated way to collect reviews that build trust with new customers.

๐Ÿ—๏ธ Real Estate

Great properties, poor lead nurture. Enquiries arrive and disappear with no follow-up sequence or CRM to track them โ€” regardless of the deal size on the table.

๐Ÿ“ฆ Retail & B2B

No digital presence. Invisible to new buyers and procurement teams. No content, no trust signals, no way for a decision-maker to find and evaluate you online.

What you get

Every gap. Closed.
Every month. Compounding.

We scope every engagement to your business. A 30-minute call is all it takes โ€” we map the gaps, show you the cost, and give you a clear proposal within 24 hours.

You get found

A fast, branded website that converts visitors into enquiries โ€” built in two weeks, optimised for Google from day one. Customers searching for what you do will find you first.

Every lead is captured

WhatsApp flows and a configured CRM mean no enquiry disappears. Automated follow-up sequences run in the background โ€” you focus on closing, we make sure nothing slips through.

Customers come back

Email campaigns, SMS re-engagement, and an automated Google review system that builds your reputation month after month. The customers you already have become your most reliable revenue source.

Your brand stays visible

Three posts a week, consistently branded, handled by our team. No more gaps in your feed. No more posting once and going dark for a month while your competitors stay top of mind.

You see what's working

A clear monthly report โ€” leads captured, customers re-engaged, content reach. No jargon. Just the numbers that matter to your business and what we're doing next.

Ready to know your number?

Book a free 30-minute audit. We'll map your gaps, show you what they're costing you, and send you a clear, tailored proposal within 24 hours. No hard sell.

Book my free audit โ†’
Ready?

Get your free
systems audit

We'll map every gap, show you what it's costing you, and tell you exactly what Fundi would do. No charge, no commitment, no hard sell.

Avg. response within 2 hours ยท Accra-based team ยท No lock-in contracts